Quest for simplicity part 5: Utilize data

Quest for simplicity part 5: Utilize data

The business travel landscape of services and experiences isn’t a pretty view. It is awfully fragmented. Think about all the different channels business travelers need to use to get a few basic things done: finding a cab, calling a restaurant, connecting with a local co-worker, (re)arranging a client meeting. Their focus shifts, and they can…

Quest for simplicity part 4: minimize confusion

To minimize confusion for your travelers, you should keep your program simple. But make no mistake: simplicity is not easy. It starts with getting a grip on the offers your travelers get. You need to own the content to stay in control of your travel program. Complex? You bet. But you need to hang in…

Happy belated New Year (it’s still January so we can say it)!

Happy belated New Year (it’s still January so we can say it)!

We know, we know. We’re probably the last ones to wish you a happy New Year. But our message comes straight from the heart – and it’s still January, so we hope you’ll let us get away with it. In 2020, our team will work as hard as always. We’re still on a never-ending quest…

How I mastered more than ‘marketing skills’ at Roadmap

I will kick this story off with the cheesiest thing to say that comes to mind: it’s almost that time of the year! As everyone was making Christmas plans and decorating the world in pretty lights two months in advance, which I absolutely adore, I was learning one of life’s greater lessons. With only a…

Quest for simplicity part 3: share insights

Quest for simplicity part 3: share insights

Let’s face it: today’s travel-management landscape is changing rapidly, and its increasing fragmentation and complexity are causing a fuss among travel managers. Having focused on cost savings and compliance for years, they now find themselves in the midst of a juggling act they haven’t yet mastered. In addition to negotiating deals with suppliers, they need…

Quest for simplicity part 2: decrease complexity

Quest for simplicity part 2: decrease complexity

Today’s road warrior is not your average business-traveler Joe. Milking the company’s funds by raiding the minibar, ordering twenty-dollar juices, or booking expensive plane seats ‘just because you can?’ Not the road warrior’s style. In fact, contemporary business travelers are often more frugal and environmentally conscious than their employers. They will go the extra mile…

Quest for simplicity part 1: reduce clicks

Quest for simplicity part 1: reduce clicks

‘Keep it simple,’ ‘lean and mean,’ ‘less is more:’ the plea for simplicity has seeped into our language and culture over the years, and it is here to stay. Even more so, it has made the leap into the corporate travel world, where it’s already a hit among forward-thinking travel managers. Against the backdrop of…

BTN Innovate, then and now: looking back and ahead!

BTN Innovate, then and now: looking back and ahead!

Dear travel managers, Yours might be one of the most exciting jobs in the world. Seriously. You have the ability to affect the lives of many traveling employees, and that must be really cool. At the same time, it’s quite the task, which means yours is one of the hardest jobs in the world, too…

Team Travel Experience goes Panama

Team Travel Experience goes Panama

If you’re somewhat familiar with Roadmap, you might know we are a tad crazy. If you’re not, we’ll tell you right now that yes, we are nuts, but in a good way. Why? Well, here’s the thing: stepping into the business travel arena as a Dutch startup company, convinced you can improve traveler happiness, requires…

Growing up so fast: time for the Roadmap introduction video!

Roadmap is officially a toddler! And we’re quite the kid, if we may say so ourselves. At the ‘age’ of 4, we can share some impressive figures: more than 4 billion was spent on travel through our systems in 2019, 17 of our customers are big corporations, and our team consists of nearly 30 people.…